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New Organic Tea Specialists Lalani & Co introduce teas adored by China’s Emperors, June 2010

First order shipped within weeks of starting at The Olive Grows

 

Lalani-logo-webPRESS RELEASE July 2010

The Olive Grows’ latest artisan client, Lalani & Co, has shipped its first order to HR Higgins of Duke Street, long- established specialist tea retailer whose Organic & Fairtrade range is growing.

 

website-background-meg2smallLalani & Co specialises in trading single-origin loose leaf teas, bringing exciting new teas to the UK as well as exceptional traditional teas. They have just introduced three excellent teas from the Paksong garden in Laos, a hidden gem of the tea world.

Olga Astaniotis, co-founder at The Olive Grows says; “Jameel and the team are characteristic of our artisan food clients here.  They operate in high-value niche markets, believe passionately in the product they supply and do not compromise on quality or ethics.  Lalani & Co has carefully sourced some exceptional teas and we wish them huge success in their business venture.”

Organic and ethically produced teas

Lalani & Co supplies single estate loose leaf teas in bulk and 1kg wholesale packs.  They are fully committed to organic and ethical teas and believe these will continue their growth into the future, driven by consumer demand. The teas are often certified organic, Fairtrade or both and it is noticeable that organic agricultural methods and paying a fair price result in an increased quality in the tea.

Founder Jameel Lalani says; “The demand for upmarket teas is growing rapidly as consumers reawaken to the varieties available from different origins around the world. Fine teas are indeed as complex as fine wine and are being recognised as having significant health benefits, especially green tea”.The Paksong Tea Garden, Laos

The only tea garden in Laos, the Paksong Tea Garden was planted from the seeds of the wild-growing tea trees in Northern Laos near to the Chinese border. According to the garden's history, tea from these wild trees was highly prized by the Chinese Emperors for its quality and flavour. Entire trees would be cut down to obtain the choicest leaves which would be reserved for the imperial family and court dignitaries.

This wild variety of tea has been spared from rigorous cultivation and thus produces leaves of exceptional and complex character. They are double-certified organic and FLO-Fairtrade. The estate’s entire production only amounts to 30 tonnes each year, compared to over 2,000 for some estates. Teas of this decent have been recorded with unusually high antioxidant levels in the cup.  These are the Garden’s best teas of which Lalani & Co is pleased to be the exclusive importer to the UK

Sustainability

Sustainability is important to Lalani & Co. Loose tea has a lower carbon footprint than tea in teabags and, as tea is simply leaves it is fully bio-degradable. Paper packaging rather than plastic is used and all the 1kg bags are manufactured here in the UK.

Using The Olive Grows kitchens in these early days for storage, packing and distribution means that the company avoids running a warehouse that is only partly utilised, but would still incur full overheads and unnecessary energy use.  All the hassle of administering premises is removed for Lalani & Co, leaving them with more time to develop the business and grow sales; a benefit which all The Olive Grows’ clients find invaluable.